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Exploring the impact of social media on brands and how it can be used to influence consumers (can be changed/reworded)

A business research project4500 wordsTitle – Exploring the impact of social media on brands and how it can be used to influence consumers (can reworded.)2 Sub questions must be created in relation to the main title.Section A 3000 words – A Critical Review of academic research literature – exploring the Question (and sub questions)Section B 1500 words – An analysis of the potential usefulness, implications and impact of what you have found/concluded in your critical review; recommendations and reflection.